As Seen On:
Photo by Kathy DIsney - she's great!
Thanks for stopping by. I'm a speaker, trainer, and writer, an and expert on audience/customer engagement.
I was a million-dollar buyer and meeting planner for 16 years before founding SPIN in 2008, which is now the world's largest association of senior-level planners.
I have three particular passions:
1) Helping planners engage their audiences differently, 2) helping destinations represent themselves better to buyers, and 3) helping salespeople across all industries understand today's evolving customer. All three tie together closely - it's all about reaching your end user or buyer with a more effective message.
I've spoken to thousands of salespeople all over the world, because buyers are evolving everywhere. I tell it like it is to frustrated salespeople, so they can move past what's not working for them, and understand the new buyer landscape.
I also believe nothing should get done without a little fun thrown in (unless you're the IRS). My sessions are engaging, award-winning, and never snooze-inducing.
Just drop me an email to reach out about anything (except the space-time continuum - I'm still forming an opinion on that).